
B&B Italia on Classicdesign.it
Founded in 1966 by the visionary Piero Ambrogio Busnelli and originally known as C&B Italia, B&B Italia has become a leading name in the world of contemporary furniture. By merging entrepreneurial foresight with cutting-edge technology, the brand has redefined modern living through furnishings that blend aesthetic appeal with functionality in timeless, innovative forms.
At the heart of the company, the Research & Development Centre acts as a hub of experimentation and excellence, where advanced materials and pioneering production processes bring some of the world's most forward-thinking designs to life. From the very beginning, B&B Italia has turned innovation into identity—iconic creations like Gaetano Pesce’s Up Series, Mario Bellini’s Camaleonda sofa, the Le Bambole collection, and Antonio Citterio’s modular Sity system are all milestones in the history of design.
The brand continues to evolve through collaborations with some of the most influential designers on the global stage, including Patricia Urquiola, Naoto Fukasawa, Vincent Van Duysen, and Piero Lissoni, who has been the company’s Artistic Director since 2021. Its diverse offering spans from residential furniture to large-scale contract projects for hotels, offices, and public spaces, as well as the refined B&B Italia Outdoor line—designed for stylish open-air living.
Choosing B&B Italia means bringing home a piece of Italian design heritage—a symbol of excellence where artistry, innovation, and cultural vision converge.