ALIVAR is proceeding with its global expansion scheme by opening showrooms and shop-in-shops everywhere from Asia to the United States. Local distribution networks are at the heart of the business strategy of the Tuscan company, which has been a renowned, highly regarded exponent of Italian industry in other countries for years.
After similar initiatives in America, the East and the United Arab Emirates, it is now consolidating its presence in South-east Asia by opening a new showroom. The island of Taiwan in the Pacific Ocean off the coast of China is now one of ALIVAR’s commercial and economic frontiers.The showroom is in Taipei, the capital city. A wide range of products is on display, including upholstered goods, coffee tables, dining tables, armchairs and chairs, for furnishing all of the rooms in the house with “quintessentially Italian” class and elegance. Taiwan has undergone significant economic development recently. ALIVAR has seized on the country’s huge potential to reinforce its presence in the Asian market. It is already established in other nerve centres of the continent, such as Singapore, Hong Kong, Bangkok, Beijing, Shanghai and Tokyo.
